A commercial video, like those you see on TV or the Internet, is a short (60 seconds or less, but ideally 30 seconds) branding-oriented commercial video that promotes your company, product or service. A commercial video is inherently high level and should not dive into the details of what you do and how you do it, like an explainer video would. 

What are some characteristics of a commercial video?

Commercial Strategy

A video ad should be used at the top of the funnel. They’re most useful for generating awareness and excitement for a product or service.

  • 30 seconds or less
  • High level branding content
  • Generates buzz and excitement
  • Motivating call-to-action
  • Share-worthy

Services for

  • Corporate Videos
  • Brand Videos
  • Sizzle Reels
  • CEO Profiles

Services Including

  • Explainer Videos
  • Demo Videos
  • Training Videos
  • Web Videos

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